Squatting Slavs: a culture, a stereotype or just a meme?

Article
Kristiana Naydenova
08/11/2018
18 minutes to read

Is the Squatting Slav phenomenon helping Slavs express themselves or is it ruining their reputation? This article explores the emergence, historical background, popularization, culture and language of the meme.

Eugenia Cooney: Youtube's representative of disordered eating

Paper
Lara Hoffmann
08/12/2021
13 minutes to read

(Trigger warning: ED and anoxeria). Eugenia Cooney is a YouTuber whose content is highly associated with anorexia and eating disorders. How do Foucault's concepts of power and the dangerous individual apply to a 21st-century social media figure?

influencer marketing

Influencer marketing has some serious ethical issues

Article
Nataliia Vdovychenko
24/03/2021
10 minutes to read

Influencer marketing is powerful. In recent years  consumer trust in classic media has dropped. In the search for profit, a new business model has emerged on social media.

Lady Gaga on the red carpet

Little Monsters: The fans behind Lady Gaga

Article
Juul Seuren
06/04/2020
11 minutes to read

Pop artist and icon Lady Gaga has a huge fanbase who call themselves Little Monsters. These Little Monsters can be described as a social group. This article introduces them and focuses on how they function as a group in today's society.

catfishing, online, digital culture

How did catfishing come into our society?

Article
Anna Meerts
05/12/2018
10 minutes to read

This article deals with one of the downsides of digitalization called catfishing. Do you know what online phenomenon 'Catfishing' is? This article provides the answer.

Fleabag: the series.

How Fleabag uses the fourth wall to create intimacy

Paper
Idhuna Pastoor
07/10/2020
21 minutes to read

This article explores how the series Fleabag destroys the fourth wall and what this means for the relationship between the viewer and Fleabag.

gender-neutral bathroom sign

Gender-neutral bathrooms: overkill or vital?

Article
Juliette Berndsen
01/11/2019
9 minutes to read

There is one thing we can find in every public place, school, university and workplace: bathrooms. But is it really necessary to introduce gender-neutral bathrooms?

ikea, globalization, advertisement

How typically Swedish is IKEA all over the world?

Article
Malou Janssen
25/03/2019
9 minutes to read

In order to operate on a global level, IKEA makes many regional adjustments to their marketing campaigns. So how "Swedish" are they?

Up Close and Personal with Wokies ASMR, your Virtual Girlfriend

Article
Inge van de Ven
22/01/2021
16 minutes to read

Meet Wokies ASMR, your Virtual Girlfriend. We can call her Jasmine. Jasmine is a creator of  ASMR girlfriend content on YouTube and OnlyFans. Inge van de Ven interviewed her for a forthcoming book chapter on digital intimacies.