"Caveman" by Bryce Bradford

The Fear Factor: How Modern Media Capitalize on Our Primal Instinct

Marijn van Engelen
19 minutes to read

What is the attention economy, and how does it relate to fear? This paper illustrates from an evolutionary psychological perspective how media can cater to our primal fears to capture and profit from our attention.

blinkist, app, review

Blinkist: Solving for Reading in the Attention Economy?

Inge van de Ven
10 minutes to read

Blinkist is an app developed by a software company in Berlin. According to its marketing campaign, it “makes reading books realistic again”. But what kind of reading does it facilitate? I tried the app for a week.