Influencers and identity. Who do you want to be?

Rob Dekkers
12 minutes to read

Even for kids it is quite easy to present themselves to the world and learn to manipulate their online identity. But how does constructed identity affect online culture and what is the effect of impression management on our notion of authenticity.

The impact of Instagram influencers

Jelske van Es
15 minutes to read

On Instagram, influencers make a lot of money by promoting brands or products in their posts. How does an influencer stand out and gain a big following in the still-increasing amount of influencers on Instagram?