K-Pop has become a global phenomenon. How come Korean bands conquer the world? What make these pop-idols so popular and what role do their fans play? This and much more, can be found out in this new Diggit file. The focus of this file is on the rise of K-Pop in the context of digitalization and digital culture.
The interest in Korean pop music has been rising over the last couple of years making the Korean Wave grow. As part of its fan following, K-Pop has developed into a unique linguistic phenomenon, whereby fans are familiarized with Korean.