Barbie

Fictional Barbie's real YouTube career

Paper
Juliette Berndsen
02/09/2020
13 minutes to read

Barbie, the blond doll, now uploads vlogs to YouTube to educate and inspire children. By combining non-fiction elements with fiction along the lines of animation, character, and message, Mattel is making sure that their doll stays relevant.

http://indianexpress.com/article/trending/trending-globally/frida-kahlo-barbie-salma-hayek-and-twitterati-slam-company-for-ignoring-her-disability-and-unibrows

The Frida Kahlo Barbie, desperately seeking authenticity

Column
Anne-Marie Sweep
29/05/2018
5 minutes to read

The Frida Kahlo Barbie shows us how brands can fail miserably in their search for authenticity. This article dives into the Frida Kahlo Barbie case. What caused the controversy? And what defines a real, thought leading brand to us?