Diggit Blog

How Gen Z shops

How Gen Z shops

Blog
Jelske van Es
04/10/2021

Gen Z makes up almost 40 percent of all consumer shopping. How does Gen Z shop? And what do they value in a brand?

Gen Z makes up almost 40 percent of all consumer shopping. How does Gen Z shop? And what do they value in a brand?

Star Trek Lower Decks and Transmedia Storytelling

Blog
Daniel Obubo
20/09/2021

This paper explores and explains Transmedia as a concept while using the Star Trek franchise as a case study. Focus will be drawn towards Star Trek Lower Decks, the franchises’ latest iteration.

Movies in 2020
© Manestreet movies

COVID-19 in film: Signifier and Myth

Blog
Joël Grassère
20/04/2021

The film industry has changed drastically during COVID-19. The pandemic has changed both streaming services and cinemas. Personalization and oligopoly are the keywords in this. How does this reflect society? Find out by clicking this article. 

How an Overwatch character is shaping the Hong Kong Protests online

Blog
Daniel Obubo
09/04/2021

Blizzard Entertainment an online game company made the controversial decision to ban a professional gamer for making his political stance towards Hong Kong known, now their own fictional character is becoming the mascot of the movement, how?.

Disney Castle
© Joel Grassere

Disney castle: semiotics and variation

Blog
Joël Grassère
17/02/2021

The Disney Castle is widely known image. But how does it function as a sign?What does it signify to whom? And what can we say about the variety of Disney Castles? This paper goes into all of that and more, including the history behind this icon. 

Beyoncé quotes feminist Chimamanda Ngozi Adichie in her song Flawless

Commercialization of feminism is killing women

Blog
Ilse van Knegsel
03/02/2021

Commercialization of feminism and postfeminism are movements that are interrelated and can be understood as new, ‘sexier’ variations on the traditional feminism. This commercialization of feminism can have major negative consequences for women.

GirlfriendReviews
© GirlfriendReviews

Girlfriendreviews: Games, Journalism and Satire

Blog
Joël Grassère
02/02/2021

Girlfriendreviews combines journalistic functions of entertainment and information not unlike a satirical news show. However it does this in a niched fashion thus showing of polycentricity in online culture. 

image of a clustered red and clustered blue communication network with just a few connections linking the two
© Srijan Kumar 2018

It's time to call the "echo chambers" bluff

Blog
Lauren Zentz
18/01/2021

The problem of corporate media is not their creation of echo chambers; it is that media organizations have allowed people whose views run against democracy to gain such a large following that their lies are now seen by many as fact.

 

 

Gone With The Wind
© ColdCrashPictures

Gone with the wind, Discourse, Infrastructure and Hegemony

Blog
Joël Grassère
30/11/2020

Gone with the wind has been a topic of controversy. This blog shows how the discussion thereof is codified by infrastructures and norms. An in depth analysis of a representative case study shows this. 

Questionnaire literary reading & attention

Questionnaire
Inge van de Ven
27/11/2020

Who likes to read and wants to help researchers to find out about reading & attention? Fill out the questionnaire (also available in Dutch)!

Arie Slob
© Anne Paul Roukema

Geachte heer Slob (open brief)

Blog
Jan Dijsselbloem
10/11/2020

Arie Slob keurt homoseksualiteit af, maar niet te veel. Deze tweespalt zaait verdeeldheid en druist in tegen de wet omtrent het huwelijk voor partners van hetzelfde geslacht. Dat is al erg genoeg, maar het drijft iedereen uit elkaar.

Chadwick Boseman
© king_lip

Chadwick Boseman’s death & Hegemony

Blog
Joël Grassère
22/10/2020

Through the passing of Chadwick Boseman combined with the Black lives Matter protests, cultural representation has become an important debate. This discourse shows hegemony, polarization, and linguistic repertoires.