What do Knausgård and Instagram travel bloggers have in common? How do social media and contemporary literature inspire and influence each other? The answer lies in this article, where Knausgård is compared to young 'Western' travel bloggers.
Influencer marketing is powerful. In recent years consumer trust in classic media has dropped. In the search for profit, a new business model has emerged on social media.
Online social life is not merely about human connectedness anymore. This article shows how influencers instead use automated connectivity to influence their audiences via social media platforms.
How is the online fandom of Sebastian Stan built on the social media platform Instagram? And how do the followers of these fan accounts connect online?
On Instagram, influencers make a lot of money by promoting brands or products in their posts. How does an influencer stand out and gain a big following in the still-increasing amount of influencers on Instagram?
Superfoods are hot, and so is Matcha, the powdered green tea. Matcha is more than just tea, it is a superfood, an identity emblem and a social media phenomenon.
Finstagrams are a new social media phenomenon. This essay discusses why people are creating Finstagrams and argues why this is not necessarily a more true representation of yourself.
