Message

Michelle Obama as a representative of the When We All Vote Squad

How Michelle Obama uses algorithmic knowledge

Paper
Ilse van Knegsel
28/04/2021
17 minutes to read

Michelle Obama is no longer America's First Lady, but through her social media presence, always being on-message, and algorithmic knowledge, she maintains her political impact.

A picture of Diederik Gommers from his Instagram

Diederik Gommers the ICfluencer

Paper
Emma Wieringa
09/04/2021
16 minutes to read

Doctor Diederik Gommers has become increasingly important in Dutch media and politics. He has embraced the hybrid media system to encourage his young followers to follow COVID-19 measures, all while keeping his posts personal and relatable.

VVD, Tiktok, political parties on tiktok, Rutte

VVD on TikTok: Genuine connection or political stunt?

Article
Idhuna Pastoor
23/12/2019
16 minutes to read

When the Dutch political party the VVD joined TikTok, reactions varied. Can the VVD effectively reach the youth on TikTok? Or are they missing the point and creating a ludicrous image for themselves?

Elizabeth Warren and Facebook

Elizabeth Warren's battle against paid political speech

Article
Jelske van Es
28/11/2019
14 minutes to read

Since unregulated paid political advertising is still not banned from all social media platforms, Elizabeth Warren has become a central figure in the battle against this spread of misinformation to curtail its influence on the 2020 elections.

Marine Le Pen

Front National

File

Marine Le Pen has been a member of Front National since she was eighteen years old. In 2011, Marine Le Pen became president of the party. Her self-proclaimed aim is to 'de-radicalize' the party. But is this only a metapolitical claim, or reality?

Marine Le Pen

Marine Le Pen: 'Vive la France'!

Article
Irene de Groot
04/12/2017
13 minutes to read

In this article, Le Pen's image, the issues she discusses and her online media presence will be analyzed, in order to see what type of politician she truly is.

Trumpism

Trump L’oeuil

Article
Michael Silverstein
05/02/2017
12 minutes to read

Mr. Trump continued to induce that “fired-up-and-ready-to-go” feeling, as had both then-Senator Obama in 2008 and Senator Sanders in the primaries.  And, according to Michael Silverstein, that made all the difference.

Donald Trump online

Paper
Asya Krusteva
13/11/2016
10 minutes to read

Donald Trump knows very well that mediated visibility can be used as a political instrument and weapon. So instead of trying to control this mediated visibility, he uses mediated controversy as his strategy.