Nowadays, fans speak in a ritualistic and phatic manner on Weibo. They interpret Weibo’s popularity metrics and algorithms and use them for strategic communicative practices, aiming at boosting positive publicity and high media visibility for idols.
The Frida Kahlo Barbie shows us how brands can fail miserably in their search for authenticity. This article dives into the Frida Kahlo Barbie case. What caused the controversy? And what defines a real, thought leading brand to us?
Plastic surgeries changed the world. In this article, we are going to talk about the measures taken to make an ordinary picture on your Instagram account “on point” and what some are willing to do in order to score those 10.000+ likes.