Reading and writing in online culture

This course is part of the BA Online Culture: Art, Media and Society or the MA Online Culture at Tilburg University. Click on the link for more info on the courses and the programme.

In this international program Online Culture: Art, Media and Society (Culture Studies) the focus is on digital culture and (new) media. From disciplines such as cultural studies and media studies you study how digitalization and globalization influence our way of living. You discuss new ways of communication, art expressions as well as (social) media expressions like memes and trolls. You research how such ways of communication and expressions are established and how they manifest in, and have influence on a society that increasingly takes place online. Additionally, you actively contribute to digital culture by writing papers and opinion pieces for our own online platform Diggit Magazine.

Pulse's main character Kudo Michi looks back at a human-shaped ash stain on the wall

Techno-horror and Hauntology: Pulse’s cry for help in a technologically dependent world

Paper
Paige Christianne Andres
08/04/2022
8 minutes to read

Pulse explores themes of the unknown and loneliness on the Internet. This article explores how this film uses techno-horror and its ghosts as a metaphor for our perception of and attitude towards technology, the Internet, and the unknown.

Hollywood product placement to Influencers and para-social relationships

Product Placement: from Hollywood to Social Media

Article
Nathalie Schabio
31/10/2022
12 minutes to read

This article provides an analysis of advertisements in the field of entertainment. Its focus lies on how Influencers make use of para-social relationships to manipulate their audience for advertisement on social media. 

Ratatouille Musical poster

Ratatousical: what the TikTok musical says about society

Paper
Emma Wieringa
26/04/2021
9 minutes to read

During the pandemic, people have had a lot of extra time to start (creative) projects, such as creating a musical on TikTok about Disney's Ratatouille. What does this musical reveal about our society in times of a pandemic?

Extreme Politics

The post-normal era, uncertainty, and irony politics

Article
Lisa van Turnhout
28/02/2021
9 minutes to read

After decades of crises, normalization and fatigue leads to young people radicalizing online. Irony politics is a way of adopting new political narratives after the political middle has failed to give answers to these crises. 

Twitch Logo

The rising responsibilities of Twitch as a social platform

Article
Marloes Schraver
26/02/2021
11 minutes to read

A short article analyzing the responsibility of social platforms like Twitch and the politics this responsibility is connected to. Written with a focus on social media platforms' ability to censor without much repercussions.

Viral music on TikTok

Article
Marieke Weeda
09/02/2021
10 minutes to read

This article takes a closer look at the usage of music on TikTok, how songs can rise to virality on this platform, and what consequences this has for artists and the music industry.