Even for kids it is quite easy to present themselves to the world and learn to manipulate their online identity. But how does constructed identity affect online culture and what is the effect of impression management on our notion of authenticity.
The case of Jordan Peterson demonstrates that in today’s public spheres, the figure of the public intellectual is not necessarily free from ulterior motives in filtering information for the general public.
Joel Beukers, a Dutch fitness guru and entrepreneur, has been very successful thanks to the obsession with the human body and the current technological era. His loud personality resembles that of another Dutch media personality.
Celebrities morph their online self-presentation, because when you look like and do things that are not recognizable by the masses, you are perceived as abnormal and therefore do not belong in society.