Social media celebrity

Ghislaine Handiri: Authentic Self-Presentation on Social Media

Paper
Noa Reijnen
27/01/2023
9 minutes to read

This paper describes how one specific influencer, Ghislaine Handiri, presents herself as authentic on Instagram and how Instagram as a mediator influences and shapes her authenticity.

The inverted filter on TikTok

TikTok's inverted filter: debunking symmetry as beauty standard

Paper
Kelly Burnet
07/11/2022
10 minutes to read

In this paper, discourse analysis is done on two TikTok entries to the inverted filter trend that became very popular in April 2021. By showing facial asymmetry as normal, Aubrey Ober gave a twist to the trend and recycled the trend's meaning.

Lil Miquela: the first AI social media influencer

AI Influencers: Celebrities of the Future or a Failed Marketing Product?

Article
Anna Skorodihina
02/11/2022
12 minutes to read

This article explores the new world of AI influencers: are they the future of social media or will they be left in the past? To answer this question, the author looks into the user engagement with content by and about these new influencers.

It's Giving Gay? - On the discourse about Shawn Mendes' sexuality

Paper
Jitske Verhagen
06/05/2022
10 minutes to read

In this paper, the discourse that emerged as a result of Shawn Mendes saying 'it's giving Cher' in his Vogue Met Gala video will be analysed. A look will be taken into why this led to people thinking he must be queer.

Matteo Salvini: Bridging the Gap Between Traditional and Digital Media

Matteo Salvini: Bridging the Gap Between Traditional and Digital Media

Paper
Anita Vrins
21/02/2022
11 minutes to read

Matteo Salvini is a prominent figure in Italian politics. Part of his influence comes from a successful combination of traditional and digital media advertising. In this article, it is discussed how Salvini manages to stay ahead of the competition.

Ariana Grande Then & Now

Ariana Grande switching from Positions

Article
Marjon Adil
16/01/2022
13 minutes to read

Ariana Grande started her career as the red haired tv series character Cat Valentine. This article analyses the different hairstyles connected to Ariana Grande's public and private personas.

Hollywood product placement to Influencers and para-social relationships

Product Placement: from Hollywood to Social Media

Article
Nathalie Schabio
31/10/2022
12 minutes to read

This article provides an analysis of advertisements in the field of entertainment. Its focus lies on how Influencers make use of para-social relationships to manipulate their audience for advertisement on social media.